Saving Hong Kong from
ineffective Technical SEO
Amir Nada
UPtimiser Founder
Leading Technical SEO Services
Building your website with SEO in mind is really the first step in achieving long term organic search success. Therefore as part of any client onboarding we would always recommend to run an in-depth technical site performance analysis first. Understanding the foundation of our clients website helps us to quickly spot crucial technical SEO errors such as Google crawling errors, slow page loading speed, broken links, redirects, missing robots.txt files & xml sitemaps. Once we have established clear overviewof all technical performance elements we will provide the right set of recommendations based on urgency, time and impact. We also provide our clients with other relevant technical SEO services such as site migration assistance, site speed optimisation and AMP page set-up.
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What is Technical SEO?
Technical SEO is the process of optimizing a website or web page in order to improve crawling, indexation and loading time. Requirements are based on search engine best practice guidelines which are constantly changing and require regularly refinement.
Without a technical optimized website foundation, any time and money spend on other SEO activities, such as on-page or content marketing, is an inefficient waste of time and budget. To avoid lengthy optimisation projects it is most appropriate to consider technical SEO services during or at the start of a website build. However technical SEO is not just about the development process, with search engine algorithm requirements constantly changing as well as customer and search behaviour, continues consideration must be applied.
An in-depth analysis of a websites architecture and functionality is required to give developers clear instructions about optimization and understanding of what steps are necessary. Expert knowledge in technical SEO is therefore crucial to improve workflow and timeline of projects as well as to calculate possible costs.
Worth your attention Technical SEO
Worth your attention Technical SEO
Establishing a clear understanding of the technical performance of any website is really the first step. By following a comprehensive technical SEO checklist we can quickly spot key performance errors & opportunities.
A few of the technical audit components:
• Crawl analysis (errors and deficiencies)
• Content indexation, duplications and servings
• Sitemap analysis & submission
• Structured data, rich snippets & schema
• Page speed & loading times
• URL structures & overly dynamic URLs
Our Technical SEO Expertise
TECHNICAL AUDIT
A technical SEO analysis is really the first step in order to identify code related issues and to provide the right set of recommendations. At UPtimiser we follow a strict technical checklist to identify issues and opportunities.
LOG ANALYSIS
A log analysis is required to understand how search engines such as Google crawl websites. Logs are extracted from servers and compared to extracted crawl data to understand any errors.
SET-UP SPECIFICATION
In order to avoid performance errors technical SEO services should be considered when developing a new website. Our technical experts can assist developer teams before, during and after a website launch.
OUR SEO EXPERTISE
Technical SEO Advice
Have any questions around technical SEO? Ask me anything and I will try to respond as best as I can.
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